At UIXA, we take pride in turning visions into reality, and our latest project with Prime Tennis Dubai is a testament to that. Our client was on the verge of pursuing his lifelong dream of founding his own tennis academy in Dubai. We made sure to make it work.
Prime Tennis Dubai: From Dream to Reality
- Markus Pichorner
After our initial introduction call, we gained a clearer understanding of what he wanted. However, it was too early to jump straight into design. Instead, we used our detailed formula to uncover what kind of brand he envisioned, the story he wanted to tell, and how the website should look and feel.
The Design Process
The first step was experimenting with different color combinations. After careful consideration, we selected:
The next step was selecting the perfect font family. What screams sporty but stylish, high end but approachable, elegant but flashy. It looked like an impossible task but none the less we agreed on Lufga. It embodies the brands voice and speaks to the audience. Just perfect!
With the color palette in place, we started structuring the sections to determine the required space and flow. We decided to present the content in container-like bubbles, which provided both structure and freedom to play with the brand colors.
We never begin with the logo. Instead, after shaping the website’s design, we immersed ourselves in our client’s vision, which gave us the inspiration to create the perfect logo. We started by sketching it on paper, but since we’re no artist, we transitioned to Figma. The final result was a 3D tennis ball design that plays with empty space, embodying the energy and motion of the sport.
Once the logo was in place, we completed the content, fine-tuned the design, added all the necessary functions, and optimized the mobile version.
Development and Bringing It to Life
Using WordPress Elementor, we transformed the design into a fully functional website, adding subtle animations to bring it to life. Within a month, we had a finished product. The client was excited throughout the entire process, and we made sure to involve him at every step. This wasn’t just our work; it was his as well. Much like an artist, where an idea transforms into art, we took his vision and crafted a masterpiece.
The Final Result
Now, Prime Tennis Dubai is live! Visitors can book classes directly on the website, explore locations, and check out different types of sessions. The platform also enables the client to receive reviews and continue inspiring young tennis players.
Prime Tennis Dubai started as an idea and is now the most modern and creative tennis academy website in Dubai. And now, with a strong digital presence, the academy is ready to grow.
If you ever find yourself in Dubai, visit Prime Tennis Dubai, enjoy a free 45-minute tennis session, and who knows? Maybe you’ll be inspired to create something of your own.