SPOZNAJAVTO
All about cars
SPOZNAJAVTO
All about Cars
SpoznajAvto aims to change the way vehicles are bought and sold in Slovenia by providing a user-friendly, reliable and transparent application that offers a flawless experience for both buyers and sellers.
Our goal was to create a go-to app for anyone who wants to buy or sell a vehicle, while prioritizing customer satisfaction, trust and comfort.
A marketplace revolution
For a great underdog story, many things need to come together. From app development to video creation,
but it all comes down to the marketing strategy.
STRATEGY
Market research & analysis
We conducted in-depth market research, pinpointing gaps in the Slovenian vehicle market. Buyers struggled to find the right cars, and sellers faced challenges in posting listings with high-quality photos.
With this insight, we designed an app that simplifies the entire process, making it easier to choose, list, and sell vehicles.
BRANDING
SpoznajAvto
When we began branding SpoznajAvto, the challenge was to create an identity that stood out in a market saturated with traditional, outdated approaches. The initial problem was finding a way to connect with users while making the platform feel both reliable and fresh.
We chose purple as the primary color to represent trust and creativity, a unique hue in the automotive industry. It signals that SpoznajAvto is different—a modern, user-first platform.
The use of videos was key in building familiarity and emotional connection, showcasing real stories of car buyers and sellers, making the process feel approachable.
UIXA helped craft a strong social media presence that consistently engages users with informative, creative content. By focusing on storytelling and user interaction, we turned SpoznajAvto’s brand into more than just a platform—it became a community.
DEVELOPMENT
No-code solution
We created the SpoznajAvto app using a no-code solution with Bravo for the frontend and Xano for the backend, allowing for fast, efficient development. One of its standout features is the direct photo upload capability, letting users post a car in under a minute—streamlining the selling process.
This user-centric design ensures a seamless experience, making SpoznajAvto the go-to app for quick and easy vehicle listings.
DEVELOPMENT
Integrations
In-app image upload
Integrated direct in-app image upload with Xano
for a seamless no-code backend solution.
Automations
Integrated user access with email software automations.
Dashboard
Custom dashboard for car dealerships.